Check out the series of podcast appearances Sue Zoldak has made with friend and former colleague, Nicole Sauce, about one of her favorite topics – branding and marketing. From logo creation to how to best launch your small business to getting started with social media advertising, Sue shares her thoughts with Nicole’s homesteading community, but her tips are universal for anyone looking for easy to apply How To’s.
Read MoreIn an interview with MIT Tech Review’s Andrew Zaleski about the software and services company Fiscal Note, Sue Zoldak explains how her firm uses the revolutionary product for her clients. Zaleski writes about Sue, “Put simply, she’s a go-to person for companies and organizations determined to shape public policy.”
Read MoreYou never know the many paths your life can take. And you only sometimes know when a choice will change your life forever. For me, meeting and working for Ben Goddard is the choice – that choice – that has defined the last fifteen years of my life and my entire career in public affairs.
Read MoreSue Zoldak accepts award for "Public Affairs Firm of the Year" for The Zoldak Agency at the 2018 Reed Awards in Charleston.
Read MoreRaise your hand if someone in your Facebook or Twitter News Feed posted about Oprah Winfrey being a wise choice to be the next president in the last 24-hours. Sunday night, Ms. Winfrey was the recipient of the Cecil B. DeMille Award at the Golden Globes and gave a rousing acceptance speech. It was a great speech, for someone winning an award for her contribution to television and cinema. But...what happened next??
Read MoreZoldak stressed that Republican women won’t support a candidate because of her gender but rather because she is the most qualified person in the race. “It’s not actually smart to tell women that you had to have voted for Hillary Clinton to be a good woman,” said Zoldak.
Read MoreHow did Sue do in predicting the 2016 electoral college?
Read More“According to Google Trends data from the last five years, there’s an equal amount of search interest in the Army vs. Navy rivalry as there is in the Michigan vs. Ohio State football rivalry,” says Sue Zoldak
Read MoreSue's top tip when hiring a political consultant? Trust.
Read MoreAn online image is like the greens at Pebble Beach. It needs constant tending, every blade matters, and it feels both welcoming and intimidating at the same time.
Read More#agencylife
Read More"We're not the minority that people like to think of us as," Zoldak told Business Insider. "Women Republicans do exist."
Read MoreSue and fellow panelists discuss the topic of officer involved shootings on NewsOne Now.
Read MoreState Policy Network congratulates the Beacon Center of Tennessee on winning a Reed Award for its issue education campaign to end Tennessee’s Hall Income Tax.
Read MoreA winning issue advocacy campaign presents an issue in a way that resonates with the audience’s own self-interests, while keeping the overall message in line with the organization’s ultimate mission. Such a campaign reflects a desire to create a mutually beneficial relationship that, over time, achieves tangible benefits for both parties. How does an organization achieve this?
Read MoreSue writes about why it would have made sense for Rams owner Stan Kroenke and the NFL to meet their audience on their own (online) playing field—but instead, the “duck & hide” strategy cost them the opportunity to build stronger rapport with fans and control the conversation around the sensitive relocation decision.
Read MoreSue, a regular panelist on Roland Martin's NewsOne Now morning news show, discusses the presidential debate between Trump and Clinton.
Read MoreI learned my lessons from ’08 and ’12. Convention week is hard. There’s laughing, cheering, and sometimes crying – oh, yes, the crying. I thought I’d share a fun post about “what’s in my bag” as we all attempt to make it through this harrowing week of politics, panel discussions, and parties.
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